Junko Yoshida
Latest Posts
China's Quest for 'MIPS in Wearable'
Junko Yoshida  
4/12/2014   (1) comment
Despite initial success in e-books and tablets, Ingenic, a Beijing supplier of MIPS-based mobile SoCs, abandoned the tablet market in late 2012. Now Ingenic is betting its life on the yet-to-be-defined smartwatch market.
Internet, Apps & Now Hardware
Junko Yoshida  
4/8/2014   (5) comments
Web designers, software developers, and non-engineering professionals with no prior experience in designing a system are turning their attention to hardware, Marvell's Kinoma vice president says.
Park Assist for Economy Cars
Junko Yoshida  
4/6/2014   (13) comments
In hopes of bringing advanced automotive features such as park assist and blind spot detection to economy cars, Freescale has teamed up with Broadcom to develop a compact MCU integrated with BroadR-Reach automotive Ethernet PHY.
Will 'Makers' Change Shenzhen?
Junko Yoshida  
3/25/2014   (6) comments
Yang Yang, founder of RPTechWorks, who teaches how to build 3D printers and sells them, believes that "labor intensive" Shenzhen, China, will eventually become a city known for fast prototyping with "shortened development cycles."
Marvell to Launch IoT Maker Kit
Junko Yoshida  
3/10/2014   (3) comments
Marvell has rolled out the JavaScript-powered IoT construction kit Kinoma Create. Peter Hoddie, Marvell's Kinoma vice president, called it "a developer prototyping device that leverages our software work to open the maker movement."
Qualcomm LTE IC Makes (Auto-) Grade, But Only in Module
Junko Yoshida  
2/6/2014   Post a comment
As car OEMs put together in-vehicle infotainment and telematics systems based on consumer technologies, the question is: Are these consumer chips automotive-qualified?
3 Google Moves Signal End of Smartphone Era
Junko Yoshida  
2/4/2014   (28) comments
Connect the dots among the three big moves Google made this month to dump Motorola, snatch up Nest, and make peace with Samsung, and what do you get? I see the end of the smartphone era.
Feature Phones Are Back?
Junko Yoshida  
1/29/2014   (2) comments
The mobile market has a strange way of refreshing old products and making them new. A case in point is the so-called Bluetooth dialer.
Auto UI at Digital Cusp
Junko Yoshida  
1/28/2014   (2) comments
As evidenced at CES last week, the automotive industry is exactly at the digital cusp that swept the mobile phone industry two decades before, with its human-machine interface still in its infancy.
Freescale Rolls Platform for Wearables Design
Junko Yoshida  
1/11/2014   (2) comments
Freescale, seeing opportunity in a yet-to-be-defined wearable market, is rolling out the industry's first reference platform for wearable device design at CES. It's flexible enough for a host of applications, from fitness and healthcare to entertainment.
Qualcomm Unveils Auto Game Plan at CES
Junko Yoshida  
1/10/2014   (1) comment
Qualcomm will leverage its strong presence in the in-car cellular modem market to advance automakers’ telematics business and join the brewing in-vehicle infotainment platform battle by introducing auto-grade Snapdragon.
CES Unveiled: Toys, Fitness, Surveillance & IoT
Junko Yoshida  
1/10/2014   (2) comments
From cleverly designed toys and wellness devices to alternative energy ideas and device virtualization software for the Internet of Things, International CES has got it.
Amazing Race Toward Autonomous Car Design
Junko Yoshida  
12/23/2013   (9) comments
Chip companies are finding 2014 a critical year to drive their technology into semi-autonomous car platforms, which are currently in development by a number of different carmakers.
Slideshow: 2014 CES: Cool Gadgets for Fit Fashion
Junko Yoshida  
12/15/2013   (3) comments
The past year has produced an onslaught of new (and sometimes odd-looking) wearable devices, which as fueled the growing hype around wearable devices in the consumer market.
Google Car Director Tamps Down Safety Expectations
Junko Yoshida  
10/28/2013   (3) comments
The promise of self-driving cars may deliver safety… but probably not anytime soon.
Unlocking the Keyless Car Future
Junko Yoshida  
10/26/2013   (12) comments
Is the car key destined to become one more little tile on a smartphone screen?
What? DARPA Does Open-Source?
Junko Yoshida  
9/29/2013   (11) comments
DARPA's open-source move underscores the reality that computer vision is still a developing field, with lots of people trying different ideas and technologies.
Driver Assistance: Radar or Vision?
Junko Yoshida  
9/27/2013   (5) comments
The message to consumers from the European Microelectronics Summit: Expect the emergence of vehicle-to-vehicle requirements and the build-out of vehicle-to-infrastructure. Drivers can also depend on their cars to help them avoid crises on the road.
Metcalfe’s Law & the Future of Driving
Junko Yoshida  
8/28/2013   (5) comments
The automotive industry is about to step into a brave new world where the network effect rules.

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