Design Con 2015

The Next Five Years

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Ms. Daisy
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Supply Network Guru
Re: Google vs. Facebook
Ms. Daisy   11/30/2011 4:09:00 PM
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@Parser, the "Provide Feedback link" is an excellent feedback loop for Apple that is in real time. It cuts out independent polling groups and gives the viewer opportunity to visit the site. I applaud the use of Apple products by the design engineers. A real life experience and test of functionality at the same time. Thanks!

Anna young
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Blogger
Re: Google vs. Facebook
Anna young   11/22/2011 4:29:18 PM
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Parser, Apple isn't doing traditional consumer survey but it is still getting feedback on its products from its customers. The company is getting information on the iPhone 4S not just from Consumer Reports but also from users directly. The information it gets may show up in the updates to the products or as a new product.

Hawk
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Supply Network Guru
Re: Google vs. Facebook
Hawk   11/22/2011 4:21:27 PM
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@Parser, You are right. Sometime we get fixated on "marketing and consumer feedback" we forget there are different ways to get consumers to provide information on what they want.

Parser
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Stock Keeper
Re: Google vs. Facebook
Parser   11/21/2011 11:46:46 PM
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They don't do customer surveys, but each major Apple application like iTunes, iPhoto or Keynote has a pull down menu with Provide Feedback link, which takes you to Apple site where you can write what does not work or what you would like to see implemented. On the other hand I believe Apple engineers use their products themselves and discover cleaver ways to do things from a user perspecitive. 

Some people say refining and others would say innovating like who would had put investment money into new cell phone when at that time Motorola, RIM and Nokia had already flooded the market. 

Bolaji Ojo
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Blogger
Re: Google vs. Facebook
Bolaji Ojo   11/21/2011 10:57:19 AM
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@Parser, Apple actually prides itself on doing things others haven't thought of or done before. The company, reportedly, doesn't even do customer surveys to determine what its consumers might like. It just gives consumers what it believes they would like because, according to Apple, consumers really don't know what they like until they get it.

I can't say I agree completely with Apple but as someone once told me, "test your ideas first, and then if they beat mine, I'll adopt yours." Apple's strategy is tested so it's difficult telling the company to try something new. And, just refining what someone else has done or is doing won't make a company the best in its business. That's why Apple is selling the iPad at full price and RIM is selling its Playbook at a hefty discount!

Parser
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Stock Keeper
Re: Google vs. Facebook
Parser   11/20/2011 9:45:37 PM
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When the two companies go head to head a third one needs to examine what these have done good and what bad and come up with a third solution. Was Apple able to do these comparisions very well in past? 

Anna young
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Blogger
Re: google and facebook
Anna young   11/20/2011 5:38:19 PM
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@Electronics862, But how about a replacement for the two of them? If they won't replace one another, competitors aren't waiting to see them merely cannibalize each other. The competition is coming up with new things, new ideas and projects. We may get a platform that is easier to use and more versatile and, just as there was no facebook at the start of the last decade, it may exist only as a sidebar towards the end of the current one.

Bolaji Ojo
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Re: Next 5 Years - predictable?
Bolaji Ojo   11/20/2011 5:32:59 PM
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@Wale, Innovation is important to success in the electronics industry and the winner is the company that can come up with the best product or outwit other players. The barriers to entry are falling faster than innovators can erect new ones, though, and that is a concern to companies because with each innovation, the window to gain profits from inventions is limited.

electronics862
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google and facebook
electronics862   11/20/2011 4:23:30 AM
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I feel each has its own strengths and expertise respectively. I do not think that they can replace each other..

Bolaji Ojo
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Blogger
re:
Bolaji Ojo   11/19/2011 9:55:26 PM
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@Hospice, I wonder too if Google isn't trying too hard to offer a bit of this and that. The extension of its operations to so many different sectors in high tech may initially be a good thing in that it expands and diversify sales but it could also result in brand dilusion or even brand perception problem. At some point, a company has to decide what its core message would be and this difficult task would only be made more daunting by the expanded operation.

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