Digi-Key's Guide to Social Media Success

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Nemos
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Supply Network Guru
one - way solution
Nemos   12/30/2011 2:37:40 PM
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Yes, you are right. It is the only way if you want to protect your personal life from business and vice versa. Two have two accounts it is one - way solution.

Laurie Sullivan
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Blogger
Re: Social media marketing
Laurie Sullivan   12/30/2011 1:29:28 AM
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You can make some photos private on Facebook. If it's not available today, I'm sure enough requests would get Facebook engineers to find a way that allows users to show one photo to friends and another to business associates.


TaimoorZ
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Supply Network Guru
Re: Social media marketing
TaimoorZ   12/29/2011 3:40:00 PM
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Let's say you want a different profile picture to be displayed to your friends that you don't business folks to see. You can't get that without maintaining two profiles on Facebook.

Ariella
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Supply Network Guru
Re: Social media marketing
Ariella   12/29/2011 2:17:02 PM
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I'm not sure that would be a problem because you are only sending out posts to the circles you want to reveal them to. I know I'm in some people's circles who have put me in as a business acquaintance, and I never see their personal posts. So long as you avoid posting anything that could be embarrassing, which you should never do on any social media platform, it should be OK. You also now have the option of setting up a business or brand page on Google+, so you could do that for the strictly business posts. But I've seen many people use one profile effectively for business and personal sharing. 

TaimoorZ
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Supply Network Guru
Re: Social media marketing
TaimoorZ   12/29/2011 1:54:49 PM
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@Ariella: The use of circles or categories does allow you to segerate what you share and post between different groups of people. However, your profile still exists as one profile which may not be so suitable if you're using it for business and personal use.

Ariella
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Supply Network Guru
Re: FB
Ariella   12/27/2011 8:55:34 AM
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Interesting question, FlyingScot. If you really wrote your comment only for your friends, I'd imagine you wouldn't expect it to be picked up on by some business, though in reality you'd be naive to imagine it would remain confidential. Tweets, on the other hand, are more public by nature, and companies do regularly monitor what people are saying about them on that forum. Sometimes people even use their complaining tweets as way to get some response when they have a problem with the compnay. Knowing that the whole world can see the complaint, the company is more likely to respond -- if only to make a show of caring about its reputation and its customers. As for the positive tweets, I regularly see them retweeted by companies like Boden.

FLYINGSCOT
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Supply Network Guru
FB
FLYINGSCOT   12/27/2011 5:42:33 AM
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Is there any concern over unwanted advertisement on FB in that one could be seen to be endorsing a product to a wide audience when that was not the original intention?

Laurie Sullivan
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Blogger
Re: Social media marketing
Laurie Sullivan   12/26/2011 10:14:52 PM
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What makes advertising in social media more interesting, or complicated (depending on how you view it), resides in the ability to turn public comments in Facebook, or tweets in Twitter, into ads. So, if you post a public comment in someone's Facebook stream and it includes the name of a brand, that brand can turn the comment into an ad. It's called Sponsored Stories. 

Eldredge
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Supply Network Guru
Re: Social media marketing
Eldredge   12/26/2011 8:54:28 PM
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I tend to agree  - consumer interaction is often about the specific transaction, where business-to-business interaction is often about what each party can bring to a longer term relationship.

JADEN
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Stock Keeper
Social Media Success
JADEN   12/26/2011 8:01:26 PM
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Social media is now the trend and a vehicle to marketing, it has become a marketing opportunity that transcends the traditional middleman and connects companies directly with customers.  nearly every business globally now are exploring it as marketing initiatives, it is the next marketing wave.

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