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Accelerating Supply Chain Velocity With Data Integration

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Laurie Sullivan
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Re: Big data sophistication
Laurie Sullivan   2/19/2013 7:19:12 PM

Mid-size companies, depending on how you define them, are not leveraging data correctly. Most companies want to skin the surface for information, but it's only when you dig deep into the numbers that you find the better answers. Actually, that's where distributors or companies like Adobe and Salesforce could help with their expertise in data, offering a pay-as-you-go service. They already have the systems in place. I think that's the way to support smaller companies with big data, too, enabling them to scale up or down with services as needed. IDC expects the big data technology and services market to grow at a 31.7% CAGR through 2016. With that type of growth, even the small companies will require some sort of service.

Brian Fuller
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Big data sophistication
Brian Fuller   2/19/2013 2:19:55 PM

Laurie, great post... I'd be interested in your perspective on how mid-sized companies are (or are not) leveraging big-data properly. At first blush and with limited staffing and budget resources, I have to imagine it's an overwhelming task to consider for such companies. 


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