Making Sense of Social in the Supply Chain

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Barbara Jorgensen
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What I meant to say...
Barbara Jorgensen   12/4/2012 10:03:25 AM
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Business is discussed on social media, but certain strategic topics aren't. For businesses, there's a difference between getting product feedback/opinion and revealing too much about their partners or future plans. That's where a more secure forum would be necessary.

Jacob
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Re: Which networks?
Jacob   12/4/2012 3:29:41 AM
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"But no one is willing to talk about business over there."

Waqas, I had seen many social media forums, where business talks or product reviews are taking place. If the product are meeting standard qualities, then the positive reviews are helpful for business, otherwise it have a negative impact..

Jacob
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social Media in supply Chain
Jacob   12/4/2012 3:25:56 AM
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Barbara, there won't be any doubt that "Social Medias" can boost the sales or business because of its reachability. So any updates about products or latest additions, will be appear to all the followers or group members and hence an immediate reachability. Another advantage is its cost effective too because there is no postage or printing associated with it.

WaqasAltaf
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Re: What kind of platform?
WaqasAltaf   12/4/2012 1:24:52 AM
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@ Barbara I get your point exactly. Once I was an intern at an electronic enterprise and my task was to search suppliers for a particular model on relevant forums. What I concluded was that most messages on the forums were from suppliers who were serious in dealing but there geographical locations made it unsuitable for me to recommend them further. Point is that forums have a lot of potential and are an alternate of social networks.

prabhakar_deosthali
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re:
prabhakar_deosthali   12/4/2012 12:31:49 AM
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It looks like the creators of E2Open are creating another Silo , another compartment and for a global supply chain it may provide a limited sense.

 

While the supply chains are trying to become global, they need tools which are also global in nature -such as FB or Twitter to get any meaningful advantage for the supply chain operations - be it a demand forecast, interaction with the consumers or any such thing

 

WaqasAltaf
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Which networks?
WaqasAltaf   12/3/2012 11:26:41 PM
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Facebook and Twitter both attract a large population but no one is willing to talk about business over there. It is extremely difficult to gather the like minded vendors and buyers at a single social platform. There are many forums that are doing good in connecting the supply chain partners but gathering the right group is still a challenge.

Barbara Jorgensen
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Re: What kind of platform?
Barbara Jorgensen   12/3/2012 1:09:08 PM
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Hi Susan: The model E2open has in mind integrates social functionality into a secure enterprise-type system or platform. A few companies are doing this already for internal social tools. Facebook and Twitter don't have the type of "rules" that would make them safe or practical for supply chain use, so a more structured environment is necessary. Martinelli explained it this way: with e-mail, you have to make sure the right people are cc'd every time you send something out. With social, the right people are automatically cc'd if they are part of the community. But that community has to have some kind rulebook or structure.

I'm not sure I understand how it will work, but it's beginning to make sense :-)

Susan Fourtané
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What kind of platform?
Susan Fourtané   12/3/2012 12:22:37 PM
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Barbara, 

 "Facebook and Twitter may not be the right platform for this; if not, we could provide one."

Do you know what kind of social media platform Martinelli has in mind? And why he thinks Facebook and Twitter are not the right platforms? 

-Susan

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