Tablets & a World in Transition

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DennisQ
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Isn't This Really About Tablets vs. e-Readers?
DennisQ   11/29/2011 11:48:18 AM
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Marc, given that I got my start in (digital) publishing and editorial this was an interesting read... but I'm not really sure how the PC versus tablet debate factors into this. Plus, it's not as if PCs are incapable of reading content published by Amazon.

Clearly, how people consume news-related content has changed dramatically: print newspapers and magazines will only continue to decline in popularity, especially in the US.

And while obviously some people will be buying your Kindle Single via the Fire, I'm going to go ahead and guess that'll be a small percentage of your sales: the majority of readers will be on the traditional Kindle, for obvious reasons.

To me, the Fire won't really have much of an impact here because the Fire isn't supposed to be a "better" device for reading: I'm guessing Fire users will primarily be using apps, browsing the web, and watching videos. The readers will opt for the cheaper Kindle, which is superior for consuming text anyhow.

Tablets and e-Readers shouldn't be considered "replacements" for the PC, in my opinion. They are complimentary devices. I suppose a more interesting debate would be to discuss whether or not the majority of digital books will be read via tablets or e-Readers and if the falling prices of tablets negatively affect e-Readers, etc.

pocharle
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Re: Isn't This Really About Tablets vs. e-Readers?
pocharle   11/29/2011 12:54:05 PM
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All things considered, regarding the debate you mentioned, I think tablets will match if not overtake e-Readers pretty drastically. If it is viewed as a complementary device, you might as well get all the trimmings that a tablet provides.

Himanshugupta
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Re: Isn't This Really About Tablets vs. e-Readers?
Himanshugupta   11/29/2011 1:09:04 PM

tablet, PC, notebook, ultrabook and e-reader...all these can alteast one thing in common that people can read news/articles/books on them. Now if you have more money to spend than you can ask for more comfort and buy specific gadgets for specific tasks.

 

Marc, i hope that EBN does pay you by the words because you wrote quite a long (and insightful for non-journalists) article but unfortunately i kind of got lost in the middle about the main objective of this article.   

Barbara Jorgensen
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Tablets and transition
Barbara Jorgensen   11/29/2011 1:10:49 PM

Really interesting blog Marc! I freelanced for awhile as well. As to the question of PC versus tablet, maybe I can help. Did you write your articles on a PC (laptop) or a tablet?

In my view--and it certainly could be the wrong one--PCs are still for content creation, and tablets are for content delivery. I know that doesn't help the digital vs. print quandary, but it helps keep my purchasing priorities straight...a tablet is nice to have but a PC is crucial. :-)

Marc Herman
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Re: Isn't This Really About Tablets vs. e-Readers?
Marc Herman   11/29/2011 1:34:07 PM
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You only got lost halfway through? You did better than I did. I was lost from the start.

More seriously, the goal was to say: okay, here's how this particular kind of sausage gets made. So what does tablet technology mean for the sausage factory? Because the old model is broken, at least for the sort of work I do. PC vs Tablet matters because of what a few people have mentioned: the emerging distinction in devices between those primarily for creation (computing, one might even call it) and those that seem best for consumption (that's why they call them eReaders, not eWriters, right?). If the story I've just published with Amazon works for me both as journalism and as business, I'm far more likely to repeat the experience. And if enough people like me do that, then I will be depending on people reading on devices. Which I suspect are phones and tablets, more and more, and PCs less. I can read a ebook on a laptop -- or even a Single like the one linked in the story. But you know what? I don't. Psychologically, I like Barbara's distinction: my laptop is for making stuff. Not consuming it. If I can help it. 

 

 

Tvotapka
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Stock Keeper
Re: Tablets and transition
Tvotapka   11/29/2011 3:29:11 PM
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I agree w/ Barbara on that. And by the way, if you want to get more info on tablet consumption and useage, I'd recommend the trade group RSPA (Retail Systems Products Association) or http://www.rspa.org.

 

maxmin
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Re: Tablets and transition
maxmin   11/29/2011 4:30:04 PM
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I saw a comment a couple of weeks ago like this: "If I were a woman, I'll buy a tablet because I can put it in my purse when I'm on the move.  But as a man, I can't put it anywhere and have to carry it around so I absolutely prefer to carry a more powerful laptop that has a keyboard and full fucntional office suite and other applications on it when on the move."

Bolaji Ojo
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Re: Tablets and transition
Bolaji Ojo   11/29/2011 5:54:21 PM
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Maxmin, Check out the wide range of tablets available in the market here. Some of these are so small they easily fit in a jacket pocket and yet are as useful as bigger ones like the iPad or the Samsung Galaxy. They are also very light, eliminating the weight drag.

electronics862
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Re: Tablets and transition
electronics862   11/29/2011 10:13:28 PM
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I agree tablets are very light in weight and easy in carrying but what about the functionality. I see tablets are mainly for entertainment and for web browsing it can not be utilized for computational works and for doing heavy calculations.

prabhakar_deosthali
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Supply Network Guru
Re:
prabhakar_deosthali   11/30/2011 12:34:12 AM
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The tablets are surely making transition and entering into evrybody's life.  They are today's magazines, paperbacks, cartoon and quiz books and all that reading material. We need not compare them with Laptops and notebooks which are supposed to be the work horses. Tablets are just Simple and Silly! and should be enjoyed that way.

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