IoT & the Innovation Gap

NO RATINGS
View comments: newest first | oldest first | threaded
Jacob
User Rank
Supply Network Guru
Re: New Products for Marketing
Jacob   6/18/2014 1:16:34 AM
NO RATINGS
1 saves

"Surely internet remains pivotal to technology development as we are expecting lots of innovations in years ahead. But, issue like intellectual property rights (IPR) could be another aspect to look at."

Wale, protecting the IPR is a big concern.

Hailey Lynne McKeefry
User Rank
Blogger
Re: IoT & the Innovation Gap
Hailey Lynne McKeefry   6/17/2014 4:57:39 PM
NO RATINGS

@Docdivakar, I'm not sure that we've really hit the crest of innovation for our favorite appliances. To me, innovation is all about breaking through the assumption that we are done. Last month, I saw a new toaster that is made of glass and semiconductors embedded within the glass heat and toast the bread...or even roast the steak. It's app enabled and has IoT written all over it.  Read more: http://www.digitaltrends.com/home/beyond-bread-amazing-glass-toaster-can-cook-steak/#!0fe2X

bugatti noun toaster

docdivakar
User Rank
Stock Keeper
Re: IoT & the Innovation Gap
docdivakar   6/17/2014 1:18:21 PM
NO RATINGS

Regarding the statement "A time traveler from the 1950s would still be able to navigate through a kitchen today with relative ease and operate an oven, coffee maker, and microwave," it is not the risk-averse nature of businesses, it is rather that many of these appliances / products have reached the crest of their design & optimization and there is very little fundamentally than can be innovative. So a kitchen microwave with its own WiFi connection doesn't appeal to many product designers and engineers as the next hot thing to work on!

I do believe there are fundamental, game-changing innovations underway for I-o-T devices -in lower power SoC's, energy scavenging and power management.

MP Divakar

Hailey Lynne McKeefry
User Rank
Blogger
Innovation and Time to market
Hailey Lynne McKeefry   6/16/2014 7:35:11 PM
NO RATINGS

I think that smart organizations are willing to take calculated risks. The best examples in the industry of innovation are those companies that are willing to step outside of what's always been done into a new realm. Before the iPad, for example, no one really thought they needed one. THe ROI potential at the outset was abysmal.

Hailey Lynne McKeefry
User Rank
Blogger
Re: So, the solution
Hailey Lynne McKeefry   6/16/2014 7:33:48 PM
NO RATINGS

@Rich, the DIY community is a powerful source of innovation and these folks are often doing this out of interest. I totally think that it's a great thing to reward them with a way to underwrite their hobby. Newark has a great track record of supporting designers with these contests... mainly because the vouchers are a small part of it. It's also a way for these folks to get attention and support.

Wale Bakare
User Rank
Supply Network Guru
Re: New Products for Marketing
Wale Bakare   6/16/2014 4:49:31 AM
NO RATINGS

Surely internet remains pivotal to technology development as we are expecting lots of innovations in years ahead. But, issue like intellectual property rights (IPR) could be another aspect to look at.

Jacob
User Rank
Supply Network Guru
Re: New Products for Marketing
Jacob   6/16/2014 12:06:32 AM
NO RATINGS
1 saves

"I agree with you. What about time to market?"

Wale, time depends up on various factors like size of the product, cost, competitors and targeting segments. If it's an essential product for day to day life, then marketing time will be less (example- Grocery, kitchen utensils etc). Those who are targeting companies or non essential items have a more waiting period.

Rich Krajewski
User Rank
Supply Network Guru
So, the solution
Rich Krajewski   6/13/2014 7:46:45 AM
NO RATINGS

So, the solution is to engage members of the DIY community, and reward them with shopping vouchers?

Wale Bakare
User Rank
Supply Network Guru
Re: New Products for Marketing
Wale Bakare   6/13/2014 3:39:44 AM
NO RATINGS

>>I think marketing companies will do all sort of such things before they venturing into marketing<<

I agree with you. What about time to market?

Jacob
User Rank
Supply Network Guru
New Products for Marketing
Jacob   6/12/2014 3:37:28 AM
NO RATINGS
1 saves

"Scientists working in research and development at large firms are at the forefront of some of the best ideas for wearable technology, smart technology, and the Internet of Things. Before those ideas can be brought to life, however, they're running up against corporate finance teams asking what the return on investment will be."

Christian, for any business ROI is important for their sustainability. But when they are venturing in to new domain or with new products they have to bear some sort of risks. If a product is first time marketing, they can do some market surveys or demand survey to know the life or existence of such products. I think marketing companies will do all sort of such things before they venturing into marketing.



More Blogs from Christian DeFeo
With the help of the distribution community, the wave of excitement over the Internet of Things has the potential to liberate engineers and transform designers.

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
Latest Poll
EBN Dialogue / LIVE CHAT
EBN Dialogue enables you to participate in live chats with notable leaders and luminaries. Open to the entire EBN community of electronics supply chain experts, these conversations see ideas shared, comments made, and questions asked and answered in real time. Listed below are upcoming and archived chats. Stay tuned and join in!
Upcoming Dialogues
REMIND ME
Live Chat 7/24: Effective Channel Management
Joe Alphonse and Tom Howell of Revitas discuss how to implement an effective channel management strategy.
7/24/2014
Remind Me
Archived Dialogues
Live Chat 6/23: Smart Homes & Semiconductors
As much as we talk about big data, "little data" (all those bits and bytes generated by smart appliances and technologies) are also going to change the industry.
Live Chat 5/29: Big Data & Security in the Supply Chain
Especially in the electronics supply chain, security and compliance are critical considerations in the age of big data.
The Velocity Report Archive
Click here to see our newsletter archive.
EBN Newswire
THIEF RIVER FALLS, MN   6/26/2014
Digi-Key Employees Advance Education & Employment ...
Twitter Feed
EBN Online Twitter Feed