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anandvy
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Supply Network Guru
Re : Don't Overbuild: Sales May Lag End-of-Year Forecasts
anandvy   9/20/2011 5:47:51 AM
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Crude oil prices jumped in the last several months as the dollar weakened, but prices have started weakening again. This may be good news for motorists

@Anna, weakening oil prices is very good news for developing nations like India. Compared to other countries India is one of the biggest importers of Oil. Weakening oil prices means this will push down the inflation which is good news from industry point of view.

Jacob
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Global slowdown
Jacob   9/20/2011 6:01:08 AM
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1 saves

Anna, I think crude oil pricing is only one of the factors for global slowdown, there are other ‘n’ numbers of factors and among them the weaker trade value of US currency is important. Adding to the fuel, recent happenings in Libya, tsunami in Japan are also key factors.

saranyatil
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Supply Network Guru
Lag in sales
saranyatil   9/20/2011 6:11:13 AM
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Anna,

As you mentioned Economic slow down is slowing down the sales and affecting the complete forecasts. Already companies are rephrasing their sales target to the present situation.

Jay_Bond
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Supply Network Guru
re:
Jay_Bond   9/20/2011 6:57:20 AM
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It definitely looks like end of year sales are going to lag behind most companies and investors forecasts. The main issue is going to make sure these companies lower their expectations and try not to pump up volume of their inventory in anticipation of larger sales. In this current economy these companies will be better off coming up a little short in inventory and not meeting demand rather than having a stock pile of merchandise just sitting in warehouses losing money.

Eldredge
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Good advice
Eldredge   9/20/2011 8:37:50 AM
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With 59% of the poll responses predicting fair to weak forecast, and 12% unsure, certainly the poll results don't bode well. Even if end of year fares better than expected, I'm sure everyone will be monitoring demand and inventories very carefully.

_hm
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Supply Network Guru
Can you compensate lag in sales by innovation
_hm   9/20/2011 8:23:15 PM
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Is it possible to compensate the lag in sales by more innovative and low cost product? Business may also need new marketing models to augment sales.

 

Ms. Daisy
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Supply Network Guru
Re: Can you compensate lag in sales by innovation
Ms. Daisy   9/20/2011 10:24:59 PM
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@_hm:

Yes, new marketing strategies will be needed to lift up the mood of the holiday season and help the elctronic supply chain ride the this global wave of uncertainty.

eemom
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Supply Network Guru
Re: Can you compensate lag in sales by innovation
eemom   9/21/2011 9:05:03 AM
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This is always a tough call for manufacturers.  Forecasts seem to have gone up and down again.  If manufacturers prepare for a slower than expected season, and the things start looking up, they may miss a good opportunity to boast annual sales.  If they decide to boast inventory, and sales are weak then they are left with product on the shelves.  I would be in the camp of fair sales, I do agree that marketing will be crucial to move the product and try to make the best out of the situation.

Anna young
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Blogger
Re: Lag in sales
Anna young   9/21/2011 7:49:41 PM
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 @ Saranyatil, thank you for your contribution. As you may have noted also- EBN ongoing electronics sales  poll reflects a fair to weak sales is expected in the second half of 2011. This is an indication for electronics companies to brace themselves for a dismal end of year production target. I agree, it is expedient for companies to rephrase their sales target to the current global financial decline. 

Anna young
User Rank
Blogger
Re: Can you compensate lag in sales by innovation
Anna young   9/21/2011 8:15:30 PM
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@ Ms. Daisy, I'm just pondering, what will the marketing strategy entail? Are we going to see further reduction in sale prices? Although it will be beneficial for consumers if there's a further slash in electronics sale prices. How will this pan out for electronic' supply chain?

 

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