@Nemos RIM's market sorry state very pitable. Though, RIM market performance in smartphone segment outstripes its PC tablet comparable to rivals. I cast my vote NO and the only reason why RIM should remain in tablet production is to drastically make a low cost tablet PC. For me that may make it have a considerable share of PC tablet market potion as well as integrating BBM model to it. What're your toughts?
I believe RIM should keep the tablet. If we take Apple's example, users love everything about the brand and they buy everything they release. I have friends that have 2 iPods (shuffle, as watch and iPod touch), iPhone, iPad, Macbook Pro, iMac, Apple TV (true story!).
Companies should try to aim at that and create an environment where users get to know a system and want that in another device, for another use.
Saying all that, they need to do a better job in everything... better phone, better tablet, better OS, better marketing.
Basically you want them to create a whole ecosystem which parrallels what Apple have done?
I for one find it difficult to happen.Would rather see RIM stick to its strengths and keep producing good quality,reliable handsets which work very,very well for most executives(basically giving them no reason to switch to a competitor atleast for Business).
Well, that would leave them with that niche market (that not even executives want, all of them want an iPhone). So with that niche, they would need to scale down their business (since they started to compete in the 'big boys' market).
I seriously doubt that investors want them to scale it down. And in order to compete, I don't think "we offer secure emails" cuts it anymore.
But you will be very,very surprised to see how popular RIM is in Asia(particularly India and the Middle-East)-Even I was amazed on my travels there.
@tech4people i agree with you on RIM's market share in western communities. But in UK, is also commonly use among youths than any other smartphones. In addition, in Africa Blackberry is most popular. I think, RIM should also increase more on its already established markets in developing world and hold onto it with strategy center towards those places.
I would also like to see more competition in the mobile space(Apple's products are beyond stale today in my opinion).
Lets wait and watch if RIM can challenge the duopoly at the top today.
What is needed is basically a Design change.You need to not just re-focus on your strengths and leverage your existing customer base but all build products that WoW! the customer-base and provide more incentives to App developers to develop for RIMs OS.
Like I said it ain't gonna be easy but somebody's gotta do it.
In the LATAM region, RIM is also very popular (also because of the BBM) but over time, I've seen how that has migrated. The higher end costumers migrate to iPhones and high-end Android phones at a rather fast pace. The lower segments are still using BBs, but I don't think that will last forever.
An interesting thing happens in the DR (not sure where else) but people have Blackberrys but only as a phone (no data) and service providers have a product where they pay for data (including BBM) for a few hours, a day, the weekend, etc.
This way the customers don't have to pay a monthly fee, it depends on their income, etc.
Well, they dont have a choice. The income level of that group is very low and probably can't afford it.
What mobile operators do, and is very smart, is they create the demand... After a while they will create the dependency.
Yes, Mr.Roques, I agree with you on this: " they need to do a better job in everything... better phone, better tablet, better OS, better marketing.." Companies in general should aim at making their products better as the best solution for everything. But this is not always possible, which might be the case of RIM.
"I have friends that have 2 iPods (shuffle, as watch and iPod touch), iPhone, iPad, Macbook Pro, iMac, Apple TV (true story!)."
And about that: a simple wow! That's a nice iCollection. I wish I had a complete collection just like that. :)
I also see Apple doing pretty well in the market despite the global financial crisis. This is one of the reasons why I am positive about the electronics sales ending the year in a pretty good condition, as I have commented on a different poll.
Do you mean if investors are going to be patient enough to wait until and if RIM changes its strategy? That depends of how much the investor believes in the company and if the new strategy is known and attarctive enough to make the wait worth it. It also means taking a risk, but after all, that's what investors do.
This is one of the reasons why I am positive about the electronics sales ending the year in a pretty good condition, as I have commented on a different poll.
I support that to an extent. But on general note, the much concerns of natural disaster in Asia pacific worth seeking an alternative locations for electronic parts manufacturing. What're your views on that?
Seeking alternative locations for electronics parts manufacturing is a good plan, indeed. All the eggs shouldn't be put in the same basket. However, Asia pacific might be looking for alternatives to have solutions when facing natural disasters, which obviously no one can predict with certainty.
It's a good question, Wale. I'll have to think deeper about this.
I don’t think they have to go out from tablet sector. May be play book is a big flop, that doesn’t mean that they have to wind up the business. By learning the reason for failure and a good home work can help them to come up with a world class product.
The recent, widespread RIM service outages is a perfect example of how RIM has much bigger priorities than trying to compete in the tablet market, a market in which it is ill-suited to compete in anyhow.
RIM really needs to focus on their phones and playing to their strengths in the enterprise space. And of course, they need to do damage control and make some upgrades to ensure an outage such as this one never occurs again... another couple of incidents like this and there will be a mass exodus.
It must be very tough decision for HP to quit lucratvie Tablet market. RIM should follow HP. If you are not leader or among next two of consumer product market segment, there is not much to gain in that market. RIM can always think of other innovative product.
HP can easily dump its tablet business portfolio because the company has made its market share in hardware sector for a while. It is also spreading its tentacles to cloud sector. In my opinion, RIM should stick to its tablet PC should the price become more favourable to larger percent of consumers.
RIM needs to create the same experience that Apple has, people are all-apple, and the tablet is becoming another consumer electronic that customers want, and will be easier if they all talk between them (sync with blackberry, get the bb messenger, get the secure email, etc).
RIM should focus more on the high margin business rather than trying to enter the paper thin profit margin PC business. They should look around and learn from the industry trend. Most of the player are thinking of quitting.
RIM does try to make Android apps run on their tablets, not bad after all. Porbably they should try to have more content services provided on their tablets. This is what Amazon Kindle Fire is doing: offering cheap tablets but users will purchase additional addons.
EBN Dialogue enables and encourages you to participate in live chats with notable leaders and luminaries. Not only editors and journalists, but the entire EBN community is able to comment and ask questions. Listed below are upcoming and archived chats.
Thailand Stages a Comeback Join EBN contributor Jennifer Baljko on Thursday August 23, 2012, at 11:00 a.m. EST for a live chat on how electronic manufacturers in Thailand have shored up their supply chain to reduce the impact of future natural disasters.
Microsoft Surface: Potential Winners & Losers What are the implications for the electronics industry supply chain of Microsoft Corp.'s decision to launch its own tablet PC? Join industry veteran and EE Times' systems and OEM expert Rick Merritt on Tuesday, July 3, at 12:00 pm EDT for a Live Chat on this subject.
Join EBN contributor Jennifer Baljko on Thursday August 23, 2012, at 11:00 a.m. EST for a live chat on how electronic manufacturers in Thailand have shored up their supply chain to reduce the impact of future natural disasters.
Peter Drucker famously said "Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window." Yet in the razor's-edge world of electronics—with a lean supply chain and just-in-time demands—the need to know the future is vital.
While no one really can accurately predict the future, we can take guidance from another Drucker saying which is the best way to predict the future is to create it.
You've heard the saying "the No. 1 supply chain risk is your people." That hasn't always been the case. But today's complex global supply chain requires a new type of multitalented employee. It's one who understands, finance, marketing, economics, is savvy with technology, graceful with relationships and can think analytically.
Where are these people? Are universities properly preparing the next generation supply chain professionals? How do train your existing workforce for these new, demanding positions?
Brian Fuller, editor-in-chief of EBN, will lead a 60-minute Avnet Velocity panel discussion that will ask and answer these and other questions swirling around today's supply-chain talent challenges.