Mr. Roques: good question. I don't know about the corporate level, although they might have discussed that in conference calls. From the product standpoint, the NSC products are being treated as an independent unit, but being sold and marketed through TI sales channels.
@_hm: I was skeptical as well about the move. Usually one company swallows up another and that's the end of it. But I was happy to hear through my conversation with TI that the NSC products are remaining intact. If TI does what it says it will do--put its considerable resources behind the NSC product portfolio, then NSC customers will only benefit. But you are right to be cautious--mergers almost always means one company prevails.
TI - National is a good merger and the lineup card will be better and lots of choice to make from. with the present market scenario i dont think analog would buy linear and there is no buzz about that.
A good thing to come out of this merger is TI and National were able to go through there entire product lines and find materials that were under utilized and others that could eventually get eliminated. The merger could actually breathe a little life into some of their lesser lines.
TI may take obvious decision, but many a time they are not so much aware of its consequences. Sale of NSC products may deteriorate, Design community may not be very happy and if they have option they move to Linear or other vendors. National research engineer may be much less innovative. TI should have asked customer for feedback.
EBN Dialogue enables and encourages you to participate in live chats with notable leaders and luminaries. Not only editors and journalists, but the entire EBN community is able to comment and ask questions. Listed below are upcoming and archived chats.
Thailand Stages a Comeback Join EBN contributor Jennifer Baljko on Thursday August 23, 2012, at 11:00 a.m. EST for a live chat on how electronic manufacturers in Thailand have shored up their supply chain to reduce the impact of future natural disasters.
Microsoft Surface: Potential Winners & Losers What are the implications for the electronics industry supply chain of Microsoft Corp.'s decision to launch its own tablet PC? Join industry veteran and EE Times' systems and OEM expert Rick Merritt on Tuesday, July 3, at 12:00 pm EDT for a Live Chat on this subject.
Join EBN contributor Jennifer Baljko on Thursday August 23, 2012, at 11:00 a.m. EST for a live chat on how electronic manufacturers in Thailand have shored up their supply chain to reduce the impact of future natural disasters.
Peter Drucker famously said "Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window." Yet in the razor's-edge world of electronics—with a lean supply chain and just-in-time demands—the need to know the future is vital.
While no one really can accurately predict the future, we can take guidance from another Drucker saying which is the best way to predict the future is to create it.
You've heard the saying "the No. 1 supply chain risk is your people." That hasn't always been the case. But today's complex global supply chain requires a new type of multitalented employee. It's one who understands, finance, marketing, economics, is savvy with technology, graceful with relationships and can think analytically.
Where are these people? Are universities properly preparing the next generation supply chain professionals? How do train your existing workforce for these new, demanding positions?
Brian Fuller, editor-in-chief of EBN, will lead a 60-minute Avnet Velocity panel discussion that will ask and answer these and other questions swirling around today's supply-chain talent challenges.