"The DOT does not intend to penalize carmakers that don't implement the guidelines."
If the DOT does not intent to apply any penalizations for non-implementation, what's the point of the guidelines? It would be great if carmakers follow the guidelines, but let's face it, carmakers will do what is best for the business, and that is to give all the distractions the consumers are asking for.
I believe there are big differences in traffic safety between Europe and the U.S. However, this doesn't mean there is a big difference in traffic deaths. This comparative study is interesting. How much do you think things have changed since then?
From a study published in 2007 : "In 2005 Sweden recorded its lowest number of fatalities since the 1940s, while the US recorded its highest number in 15 years. The Swedish total is 66% below the highest number recorded in Sweden (in 1966), while the US total is only 20% below the highest number recorded in the US (in 1972). If the US total had dropped from its high by the same percent as the Swedish total did, in 2005 the US would have suffered 18,293 traffic deaths, 25,150 fewer than the actual total of 43,443. Despite this enormous difference in safety improvement between the US and Sweden, the distributions of US and Swedish fatalities by age and sex are found to be similar." http://scienceservingsociety.com/p/X/01.htm
I have a feature on my smarphone which allows me to use the phone through voice commands while I'm driving. I can make call to a contact, browse maps or switch songs etc all through voice commands. I think all the devices in cars should allow user the option to give voice commands as input to perform various functions. Would certainly help in reducing distraction.
"carmakers will do what is best for the business, and that is to give all the distractions the consumers are asking for."
@Susan: I don't think consumers ask for distractions. Consumers are themselves concerned about their security. Consumers ask for options and features that they can use while driving for their entertainment and ease. If two car makers are providing the same options to the consumers and one of them is providing a safer way to use these features while driving, consumers would surely go for that brand of car. This way, if a car maker invests into following these guidelines and making the driving safe, they will get a better response from the consumers.
Yes, voice command could be the way to avoid visual distraction, and maybe reduce other types of distractions. About the entertainment part, well, watching a video or a slide show while driving doesn't seem to be quite appropriate for several reasons, unless you want to transform your car into your new mobile office.
DOT should impose penalties on car makers who fail to adhere to these guidelines. Then only such guidelines will become effective. If a distracting feature is automatically disabled during the drivering then the safety will be forced onto the drivers and not be at the mercy of the subjective judgement of the driver. about what is distracting and what is not.
EBN Dialogue enables and encourages you to participate in live chats with notable leaders and luminaries. Not only editors and journalists, but the entire EBN community is able to comment and ask questions. Listed below are upcoming and archived chats.
Thailand Stages a Comeback Join EBN contributor Jennifer Baljko on Thursday August 23, 2012, at 11:00 a.m. EST for a live chat on how electronic manufacturers in Thailand have shored up their supply chain to reduce the impact of future natural disasters.
Microsoft Surface: Potential Winners & Losers What are the implications for the electronics industry supply chain of Microsoft Corp.'s decision to launch its own tablet PC? Join industry veteran and EE Times' systems and OEM expert Rick Merritt on Tuesday, July 3, at 12:00 pm EDT for a Live Chat on this subject.
Join EBN contributor Jennifer Baljko on Thursday August 23, 2012, at 11:00 a.m. EST for a live chat on how electronic manufacturers in Thailand have shored up their supply chain to reduce the impact of future natural disasters.
Peter Drucker famously said "Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window." Yet in the razor's-edge world of electronics—with a lean supply chain and just-in-time demands—the need to know the future is vital.
While no one really can accurately predict the future, we can take guidance from another Drucker saying which is the best way to predict the future is to create it.
You've heard the saying "the No. 1 supply chain risk is your people." That hasn't always been the case. But today's complex global supply chain requires a new type of multitalented employee. It's one who understands, finance, marketing, economics, is savvy with technology, graceful with relationships and can think analytically.
Where are these people? Are universities properly preparing the next generation supply chain professionals? How do train your existing workforce for these new, demanding positions?
Brian Fuller, editor-in-chief of EBN, will lead a 60-minute Avnet Velocity panel discussion that will ask and answer these and other questions swirling around today's supply-chain talent challenges.