I am just curious to see if TI could get a foothold in the alternative embedded markets with OMAP. Maybe they could optimise OMAP for power by getting rid off some high level and power hungry features and scale it down to address new application areas. With the processing horsepower of OMAP, there will be applications in defense, radar, detectors etc.
I am just surprised to see how easily the OMAP legacy (and a brilliant labour force) can be thrown away like that.
It is unfortunate that TI is taking it's effort off OMAP processors. However, based on their position currently in this market, it tends to make sense. It is a difficult market to gain momentum in.
Texas Instruments has announced that it is shifting its R&D away from OMAP processors to focus on embedded products more effectively. TI is unable to keep up with the competition where giants like Qualcomm, Samsung and Apple have established their dominance.
This move means that 1700 people will lose their jobs at TI for saving the company about $450M per annum.
I can see that OMAP does not have a chance in the smart phone and the tablet markets but how about other areas in the embedded market. Maybe optimising OMAP to suit alternative markets would have been a better strategy than ditching it altogether. It is a good combination of ARM and DSP after all.
EBN Dialogue enables and encourages you to participate in live chats with notable leaders and luminaries. Not only editors and journalists, but the entire EBN community is able to comment and ask questions. Listed below are upcoming and archived chats.
Archived Dialogues
Thailand Stages a Comeback Join EBN contributor Jennifer Baljko on Thursday August 23, 2012, at 11:00 a.m. EST for a live chat on how electronic manufacturers in Thailand have shored up their supply chain to reduce the impact of future natural disasters.
Euro-Crisis: What It Means for High-Tech Firms Join EBN Editor in Chief Bolaji Ojo and Contributing Editor Jennifer Baljko on Thursday, July 12, at 10:00 a.m. EDT for a Live Chat on high-tech and Europe's economic difficulties.
Microsoft Surface: Potential Winners & Losers What are the implications for the electronics industry supply chain of Microsoft Corp.'s decision to launch its own tablet PC? Join industry veteran and EE Times' systems and OEM expert Rick Merritt on Tuesday, July 3, at 12:00 pm EDT for a Live Chat on this subject.
Join EBN contributor Jennifer Baljko on Thursday August 23, 2012, at 11:00 a.m. EST for a live chat on how electronic manufacturers in Thailand have shored up their supply chain to reduce the impact of future natural disasters.
Peter Drucker famously said "Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window." Yet in the razor's-edge world of electronics—with a lean supply chain and just-in-time demands—the need to know the future is vital.
While no one really can accurately predict the future, we can take guidance from another Drucker saying which is the best way to predict the future is to create it.
You've heard the saying "the No. 1 supply chain risk is your people." That hasn't always been the case. But today's complex global supply chain requires a new type of multitalented employee. It's one who understands, finance, marketing, economics, is savvy with technology, graceful with relationships and can think analytically.
Where are these people? Are universities properly preparing the next generation supply chain professionals? How do train your existing workforce for these new, demanding positions?
Brian Fuller, editor-in-chief of EBN, will lead a 60-minute Avnet Velocity panel discussion that will ask and answer these and other questions swirling around today's supply-chain talent challenges.
To save this item to your list of favorite EBN content so you can find it later in your Profile page, click the "Save It" button next to the item.
If you found this interesting or useful, please use the links to the services below to share it with other readers. You will need a free account with each service to share an item via that service.
Tweet This
