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Master Electronics sponsors ECIA Authorized Website

ATLANTA — Master Electronics, a leading authorized distributor of electronic components, is the latest company to sponsor the all-authorized inventory search site, The site is operated by the Electronic Components Industry Association (ECIA) and the first of its kind to be industry-owned and managed.

“We are keenly aware of the importance of assuring our customers that product they procure from Master are genuine,” said Riad Nizam, vice president of Master Electronics. “We are proud to lend our support and provide customers access to our expansive authorized electronics inventory through the ECIAauthorized search website.” provides the fastest and most complete authorized electronics inventory search available. It is a key component of ECIA’s efforts to fight the flow of counterfeit parts, providing customers with a secure location to find authorized products. The site only lists inventory that is genuine and backed by the manufacturer’s warranty. Customers can now search inventory from 53 authorized distributors – and that number is growing.

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