MFG.com, the preeminent online manufacturing marketplace, today announced the launch of its new technology platform that makes it easy for sourcing professionals to find the right suppliers and for manufacturers to reach new customers. The most well-established service of its kind, MFG.com has been used by some 26,000 qualified parts manufacturers and 75,000 qualified buyers and engineers to conduct business.
MFG.com is once again leading the industry with key enabling enhancements, including:
- Advanced search—filter suppliers by geography, capabilities, certifications, etc.
- Ability to easily and quickly create and post RFQs
- Peer ratings and reviews to help buyers choose the right supplier
- Unique, SEO-optimized profile pages that help suppliers get discovered by buyers
- Intelligent RFQ routing based on manufacturer's attributes
- Net Promoter Scoring (NPS) that lets suppliers measure customer loyalty
Further, the revamped platform offers a more fluid, easily navigable site design and in-application messaging to facilitate communication between users
Manufacturers utilize MFG.com to find qualified customers and expose their facilities to sourcing professionals who are searching for parts manufacturers. For buyers, the marketplace simplifies the process of finding a manufacturing partner. By aggregating all the key details of manufacturing facilities, buyers have the information they need at their fingertips to locate the best supplier, right down to manufacturer ratings and reviews provided by sourcing peers.
“The word here is discoverability—we're all about helping buyers and manufacturer suppliers find each other to do business,” said Ronald L. Hollis, Ph.D., president and CEO of MFG.com. “While we've always been much more than a static manufacturer's directory, we're very excited about our transformation to a truly interactive marketplace that operates on advanced enabling technologies. We view ourselves as Tinder for sourcing professionals and suppliers to easily discover each other. For manufacturers in particular, being part of MFG.com is just a smart marketing strategy.”
Manufacturers gain discoverability by creating unique, SEO-optimized profile pages and can also search RFQ opportunities. Sourcing professionals who use MFG.com can search domestic and global suppliers by location, capacity, capabilities, certifications and other criteria. Or, they can create and post RFQs in just minutes to start getting competitive bids. In fact, the simplicity of RFQ creation on MFG.com is a key competitive differentiator.
“MFG.com has helped to eliminate cold calling so that I can focus on work,” said Jeremy Nyenhuis, owner and operator of J3 Machine & Engineering, a turning machine shop located in Ravenna, Michigan. “You have to work the platform—interact with others and stay on top of quotes—but the ROI has been significant. I got my number one customer on MFG.com. And, even when I don't win the contract, I like the visibility of seeing who did and what the ultimate bid was.”
Manufacturers of all sizes can join the MFG.com marketplace via a subscription model. Membership is free for sourcing professionals and buyers. MFG.com qualifies all marketplace participants.
Manufacturers can register at MFG.com for a free trial or call 770-444-9686 to talk with a member of the sales team.