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Nordic, Mouser Have Distribution Deal

OSLO, Norway –– Ultra low power (ULP) RF specialist Nordic Semiconductor ASA (OSE: NOD) today announces that it has made a global distribution deal with leading distributor Mouser Electronics – a subsidiary of TTI Inc., and part of Warren Buffett's Berkshire Hathaway family of companies.

Mouser has 19 global support locations and supplies more than two million orderable semiconductor and electronic components from over 450 different manufacturers on-line, and focuses on fast-tracking the availability of new products and technologies to electronic design engineers and buyers.

With immediate effect, Mouser will now supply Nordic's entire range of 2.4GHz and 433/869/915MHz ISM (Industrial, Scientific & Medical) band solutions including the the nRF24LE1 and nRF24LU1+, nRF2460 Audio Streamer, nRF905/nRF9E5 Multiband ICs, ANT™ nRF24AP2 Series, Bluetooth low energy µBlue™ nRF8001, and various supporting reference designs, development tools, and design kits.

“At Mouser, we are committed to distributing technologically advanced products and Nordic’s long-standing reputation for innovation and performance enhances our value offering to design engineers and buyers worldwide,” said Russell Rasor, Mouser Vice President of Advanced Technology.

Rasor continues: “Today’s digital devices are undergoing a fundamental shift… smartphones, tablets, TVs and even cars are serving as hub devices that capture data from small sensors that can monitor everything from footsteps, heart rate, blood pressure, and traffic, to house temperature. Nordic understands this shift and is focused on delivering world-class ULP wireless communication solutions that inspire future products.”

“Mouser has firmly established itself as a leading semiconductor and electronic component distributor supplying design solutions with proven demand creation capabilities, a robust website, ardent customer service and a far-reaching global distribution network,” adds J. Darren O'Donnell, Nordic's Director of Sales for the Americas.

“We are pleased to add Mouser as a strong partner focused on meeting the everyday demands of the design chain. Because Nordic pioneered the ultra low power wireless sector it offers a full range of class-leading solutions which Mouser customers can now employ with confidence when specifying a wireless link into their new product or application.”

{complink 12816|Mouser Electronics Inc.}
Nordic Semiconductor ASA

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