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Nu Horizons Gets Franchised Rights for Magnum

MELVILLE, N.Y. — Nu Horizons Electronics, an Arrow Electronics company, today announced the signing of a distribution agreement with Magnum Semiconductor, a leader in broadcast infrastructure media processors. The agreement, which is effective immediately, involves the distribution of Magnum's complete line of Encoders, Transcoders, Decoders, coprocessors and SoCs within Australia, Canada, China, Hong Kong, India, Malaysia, Mexico, New Zealand, Singapore, Taiwan, Thailand and the United States.

“We are pleased to represent Magnum throughout the Americas and Asia,” said Kent Smith, president of distribution for Nu Horizons. “Magnum's portfolio of professional video products serves all segments of the broadcast infrastructure industry, with products that are used in satellite, cable, IPTV and mobile broadcast infrastructure. Our customers will greatly benefit from Magnum's world-class technology.”

“Nu Horizons is known for its successful demand-creation programs and outstanding technical sales and support teams around the world,” said Gopal Solanki, chief executive officer of Magnum Semiconductor. “We are very excited to add Nu Horizons as a value-added partner. We will work together to enable customers the ability to access any content from anywhere with our industry-leading video compression and processing products that span video distribution end-to-end, from contribution through production to broadcast and enterprise distributions.”

Magnum's application-specific high-speed integrated circuits along with their proprietary algorithms are optimized for the needs of the increasing challenges and complexity of managing the next generation of video and audio networks (i.e., ultra high-speed, ultra high-volume, “smart” format, multiresolution networks). Magnum products are currently being designed into the next generation products of many of the leading OEMs that provide video and audio management systems to the major video and audio network service operators around the world. Magnum products service the critical points in the network from production/contribution through distribution to the home to “place shifting” to mobile devices.

{complink 3916|Nu Horizons Electronics Corp.}

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