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NXP Uses Digi-Key’s Hybrid Distribution Model for Global Customer Growth

THIEF RIVER FALLS, Minn. – January 13, 2014 — Global electronic components distributor Digi-Key Corporation, the industry leader in electronic component selection, availability and delivery, today announced NXP's support of increasing production-level quantities of its semiconductor line. Responding to increasing customer demand, NXP joins a growing number of component suppliers seeking a next-generation distributor, offering a broad, high-mix supply of in-stock components.

“Digi-Key has long been a trusted partner in reaching a global customer audience,” said Pierre Laboisse, Senior Vice President at NXP Semiconductors. “We see tremendous value in Digi-Key's hybrid model as a means of reaching a more diverse production audience. We look forward to growing this partnership in the coming years.”

http://www.digikey.com/us/en/press-release/nxp-expanded-global-production-quantities.html

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