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Panasonic, Sony in OLED Pact

Two of Japan's leading consumer electronics companies have announced they will jointly develop next-generation organic light emitting diode (OLED) displays and modules for TVs and other large-screen applications.

{complink 4185|Panasonic Corp.} and {complink 5114|Sony Corp.} plan to leverage their printing technologies for next-generation OLEDs, which use ink-jet type technology in the manufacturing process. Sony and Panasonic aim to establish mass-production technology during 2013 to improve the overall manufacturing efficiency of the displays, according to a joint press release.

Sony is also part of a Japanese government-backed display joint venture with Toshiba and Hitachi. (See: ‘Big Three’ Emerge in LCD Market.) Japan Display, which was launched in April, manufactures LCDs. LCD is currently the dominant technology for TVs, but vendors have been struggling with overcapacity and eroding LCD prices. South Korea's {complink 4750|Samsung Corp.} spun its LCD business off as a wholly owned subsidiary to focus on OLED technology.

Although Samsung is currently considered the leader in OLED displays, today's release notes that Sony launched the world's first OLED TV in 2007. The release adds:

    Sony has actively promoted the research and development of next-generation OLED technologies such as hybrid OLED element devices and processing (manufacturing) technologies that combine deposition and printing methods, thin film transistor (TFT) drivers such as oxide TFTs, and flexible organic TFTs, and has presented its development results at academic conferences.

One of the advantages of OLED is displays can be printed on flexible substrates such as plastic. Panasonic utilizes an “all-printing method” to manufacture large-sized screens at a lower cost. The press release continues:

    Panasonic owns the unique production and equipment technologies which enable the production of OLED panels through this method. Panasonic is also pursuing the future possibility of OLED panels, and is carrying out research and development of advancements in flexible OLED panels and aiming to develop large-sized, high quality sheet-type displays.

10 comments on “Panasonic, Sony in OLED Pact

  1. SunitaT
    June 26, 2012

    Panasonic Corp. (NYSE: PC) and Sony Corp. (NYSE: SNE) plan to leverage their printing technologies for next-generation OLEDs

    @Barbara, I think this is welcome move. Recently both Panasonic and Sony were  experiencing financial woes and this pact will definitely help them to build innovative products and thus will help them to improve their financial condition.

  2. Barbara Jorgensen
    June 26, 2012

    The sooner more competition enters the market the sooner prices will go down. The ink-like technology has a lot of potential for cost savings once the materials are perfected.

  3. _hm
    June 26, 2012

    Very good news. We wish to see more advanced technology at lower price.

  4. FLYINGSCOT
    June 27, 2012

    It would be wonderful to zoom forward 50 years to see what display technology looks like.  This is very exciting news from Sony and Panasonic and I believe they will make great strides in low cost large format OLED.

  5. Eldredge
    June 27, 2012

    It will be really interesting to see what kinds of products can be envisioned using the capabilities of a flexible display medium. Any care to speculate on possibilities?

  6. Himanshugupta
    June 27, 2012

    @flyingscot, ha ha…if one can see the future then display technology will not be at the top in the list to see. 

  7. Houngbo_Hospice
    June 27, 2012

    @FLINGSCOT,

    It would be wonderful to zoom forward 50 years to see what display technology looks like. 

    In 50 years from now, I think we will be wearning our tiny head mounted displays. Won't it be wonderful?

  8. Houngbo_Hospice
    June 27, 2012

    @Himanshugupta,

    “.if one can see the future then display technology will not be at the top in the list to see.”

    Why not? The technology will improve and will be cheaper, but we will still need some visualization devices  to show content on. It may be in the form of a tiny device with more powerful capabilities.

  9. Himanshugupta
    June 28, 2012

    @Hospice_, what i meant was the there are other important issues in the world, which will be more interesting to check rather than checking the condition of display technology. As far as money making is concerned then the stock market is more interesting etc.

  10. ahdand
    June 30, 2012

    A good combination if it can be handled carefully. Both have the best of technology devices and the pats wiull make an excellent combination or a final product.

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