SAN JOSE, Calif. — Outside of consolidation, job loss, and sales pain in the Great Recession, there were more subtle transformations going on in the supply chain and design chain.
Where some contract manufacturers saw a time of peril, others saw a time of opportunity to get much more competitive, not only in North America but also against Asian sources.
Savvier contract manufacturing companies — to get more competitive — looked to design and design services, either expanding existing offerings or building them. In some cases, they engaged in partnerships to offer a broader value proposition to existing customers and potential customers.
Meet one of them. SMTC is a contract manufacturer located in Ontario, Canada. Idneo Technologies, S.L. is a Spanish design house with offices in Silicon Valley. Several years ago at a Design West event, representatives from the two companies started to chat. A romance blossomed and from that came a partnership.
The partnership now offers customers design services all the way to finished product, with a global embrace that stretches from Canada to Silicon Valley to Europe and Asia.
I caught up with John Bran, vice president of global sales and marketing for SMTC; Brian Morrison, corporate value engineering manager for SMTC; and Raul Lucas, general manager of engineering services Idneo, at their booth at Design West this week to hear their story: